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Advertising Research Foundation (ARF) Announces Additions to Board of Directors at Annual Meeting

June 12, 2008

NEW YORK, NY, JUNE 12, 2008

A veritable “who’s who” of industry leaders were elected to the Advertising Research Foundation (ARF) Board of Directors at last night’s Annual Meeting, it was jointly announced by Robert Barocci, ARF President and CEO, and Stephen Kim, Global Marketing Director of Microsoft Digital Advertising Solutions and ARF Board Chairman.

Joining the Board for a 3-year term are:

  • David Ernst – VP, Digital Media, Market Resources/Discovery Communications
  • Colleen Fahey Rush – EVP, Research/MTV Networks
  • Gian Fulgoni – Chairman/comScore
  • Byron Lewis – Chairman and CEO/Uniworld Group
  • Bob Lord – President, East/Avenue A/Razorfish
  • Mike Pardee – SVP, Research/Scripps Networks
  • Debra Pruent – COO/Gfk Custom Research North America
  • George Shababb – COO/TNS Media Research
  • Stan Sthanunathan – VP, Knowledge & Insights/The Coca-Cola Company

“This distinguished group from the interrelated worlds of media, advertisers, agencies and research is a reflection of the growing breadth and strength of The ARF, “ stated Barocci, “as our membership both here and abroad increasingly demonstrates the convergence of every facet of the marketing discipline.”

“Their combination of experience, intellect and insights will play a major role as our organization expands its reach, “ added Kim, “and everyone in the industry will see new energy and initiatives as we continue to address today’s and tomorrow’s challenges.”

Media Contact
Advertising Research Foundation 
Barry Schwartz
212-677-8700 Ext 18

Board of Directors

A veritable “who’s who” of industry leaders have been elected to the Advertising Research Foundation's Board of Directors.
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