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The ARF Young Pros is for professionals 30 years of age or younger.
Visible World joins the ARF to stay on the edge of current trends in advertising research and contribute with their insights on Interactive/Addressable TV. Founded in 2000 and based in NYC, Visible World makes Addressable Television Advertising Solutions: they enable advertisers, agencies & media companies to deliver addressable, interactive, and measurable ads on TV. Their distribution platform enables media owners to offer advertisers to increase consumer relevance and engagement by targeting messages to specific segments. They also provide a web-based campaign management solution for advertisers and agencies, which enables segmentation, allocation, and execution for TV campaigns.
Visible World reaches 80% of US cable households through partners including Bright House, Cablevision, Charter, Comcast, Cox, Insight , Suddenlink, and Time Warner Cable.