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Sentiment Analysis Symposium workshop, presented by Stephen Rappaport
The New York Academy of Sciences
7 World Trade Center
250 Greenwich St. 40th floor
New York, NY
In Stephen's words, we need to "recognize data points not merely as impersonal dots on a trend line, percentage changes, or ratios. They are, in fact, personal—capturing what people say, do and feel in real time. Once we view digital metrics as reflecting individuals, they become
characters we employ to craft compelling narratives about people and brands." Stephen's workshop, with an assist from Vincent Santino, associate director of Digital Insights & Analytics at Kaplan Test Prep, will:
For more information and to register, click here.
Stephen is author of the 2011 book Listen First. His The Digital Metrics Field Guide is coming out soon.