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When: Thursday, September 26, 2013, 2:00–4:30PM EST
Where: ARF Office, 432 Park Avenue South, New York, NY
In celebrating Advertising Week, the ARF will host a forum addressing the question, “The Future of Audio Research—Where Do We Go From Here?” Among the speakers are industry leaders representing the media buying, research supplier, media company, and association constituencies. These forward thinkers will share their thinking, debate different approaches, and answer your questions. Highlights from the ARF’s collaborative Streaming Audio Initiative will be presented as well. Join us as we face research challenges and work together to help set priorities for the future of audio research. A wine and cheese networking party will follow.
Josh Chasin – Chief Research Officer, comScore, Inc.
Dr. Thomas Evans – CEO, DTE Research
George Ivie – Executive Director, Media Rating Council
Deon Levingston –VP, General Manager, Arbitron
David Marans – EVP, Innovation, Cross-Platform and Media Research, ARF
William Rose – SVP, Marketing, Arbitron
Larry Rosin – President, Edison Research
John Rosso – President of Marketing Development, Triton Digital
Kim Vasey – SVP, Director of Radio, GroupM
Amy Vokes – VP, Research, Radio One