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Editorial Board Members

Senior Advisory Board

Henry Assael, New York University
Les  Binet , adam&eveDDB
William Cook, e-Strategic Advantage
John Deighton, Harvard Business School
Gian Fulgoni, comScore
Arthur Kover , Fordham University
Leonard Lodish, The Wharton School
Joseph Plummer, Olson Zaltman Associates
Kate Sirkin, Starcom MediaVest Group
Jack Wakshlag, North American Advisory Board
Douglas West, Kings College London
Jerry Wind, The Wharton School
Gerald Zaltman, Harvard Business School, Olson Zaltman Associates

Editorial Review Board

Avery Abernethy, Auburn University
Dean Adams, Merton Adams
Virginia Beal, Ehrenberg-Bass Institute, University of South Australia
Anjali Bal, Babson College
Rajeev Batra, University of Michigan
Fred K. Beard, University of Oklahoma
Randall Beard, The Nielsen Co.
Enrique P. Becerra, Texas State University
Steven Bellman, Ehrenberg-Bass Institute, University of South Australia
Michael Beverland , RMIT University
Mike Bloxham, Frank N. Magid
Artie Bulgrin, ESPN
Colin Campbell, Kent State University
Les Carlson, University of Nebraska
Albert Caruana, University of Malta
Larry Chiagouris, Pace University
George Christodoulides, Birkbeck, University of London
Steve Coffey, The NPD Group, Inc.
C. Samuel Craig, New York University
Micael Dahlén, Stockholm School of Economics
Stephen  Drummond , Young and Rubicam
Jaafar El-Murad, University of Westminster
Bayram  Zafer Erdogan, Anadolu University
Thomas Evans, DTE Research
Paul Farris, University of Virginia
Margaret Faulkner, Ehrenberg-Bass Institute, University of South Australia
Janet Gallent, NBC Universal
Jeffrey Graham, Twitter
Janet Hoek, University of Otago
Rama K. Jayanti, Cleveland State University
Rachel Kennedy, Ehrenberg-Bass Institute, University of South Australia
Alexandra J. Kenyon, Leeds Metropolitan University
Scott Koslow, Macquarie University
Deepak Kumar, LinkedIn
Omar Mahmoud, UNICEF
Marc Mazodier, Hong Kong Baptist University
Michael McCarthy, Miami University
Altaf Merchant, University of Washington Tacoma
Francisco Montoro-Rios, University of Granada
José-Domingo Mora, University of Massachusetts Dartmouth
William T. Moran, Longman-Moran Analytics, Inc.
Kathleen Mortimer, University of Northampton
Elissa Moses, Ipsos
Peter Neijens, University of Amsterdam
Kate Newstead , Mars, Inc.
Greg Nyilasy, University of Melbourne
Shintaro Okazaki, King’s College London
Brandon L. Paris, Advance Auto Parts
Michael Parent, Simon Fraser University
Leyland Pitt, Simon Fraser University
Kirk Plangger, King’s College London
Gerard Prendergast, Hong Kong Baptist University
Lew Pringle, Mind/Matter
Natalie Redford, Pepsi UK
Colleen Fahey Rush, Viacom Media Networks
Marla Royne , University of Memphis
Sheila Sasser, Eastern Michigan University and University of Michigan
M. Kim Saxton, Kelley School of Business, Indiana University
Donald E. Sexton, Columbia Business School
Abdel Shaltoni, Alfaisal University
Byron Sharp, Ehrenberg-Bass Institute, University of South Australia
Marla Royne , University of Memphis
David Stewart, Loyola Marymount University, Los Angeles
Stan Sthanunathan, Unilever
Horst Stipp, The ARF
Alice Sylvester, Sequent Partners (updated from FCB)
Isabelle Szmigin, Birmingham Business School
Thales Teixeira , Harvard Business School
Duane Varan, MediaScience
David Waller, University of Technology, Sydney
Sam Wight, Jacobs Douwe Egberts
Bradley Wilson, RMIT University
Russell Winer, New York University
Leslie Wood, Nielsen Catalina Solutions
Arch Woodside, Boston College
Qingjiang Yao, Lamar University
Lia Zarantonello, University of Bath