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Drive Automotive Marketing Effectiveness

April 13 • 1:30pm6:00pm

| New York, NY

Presented by Advertising Age

The ARF’s inaugural auto event focuses on real cutting-edge solutions on how to maximize marketing impact of every channel in your media mix.

Join The ARF and Advertising Age for an in-depth look at maximizing ROI, targeting, and data use:

  • AdAge: Monetizing data from the Connected Car
  • GTB: Driving influence through social
  • JD Power: Auto Industry Trend
  • Nissan/Quantifind: Star Wars Rogue One Promotion
  • Oracle Data Cloud: The Art and Science of connecting brands to buyers
  • Turner: Consumer Decision Journey Auto Synapsis
  • Optimizing mobile creative for auto campaigns
  • Facebook: Fueling your media strategy with more auto buyers

This is event is scheduled to be a part of all the auto events in New York City in April 2017.

  • JD Power/NADA Automotive Forum on April 11th
  • Media Post Automotive April 12th
  • NY Auto Show Press Days April 12th-13th
  • ARF Drive Automotive Marketing Effectiveness April 13th


Click Here to Register


Free, for Members and Non-Members. Space is limited. Registration required.
Available in person or live stream.



AdAge, Neuro-Insight, Oracle Data Cloud, and Turner 


April 13
Event Category:


Penthouse 45
432 West 45th Street
New York, NY 10036 United States