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Announcing the 2016 Winner:

IRWIN GOTLIEB

Irwin Gotlieb, Chairman, GroupM has been called the “King of Advertising” and is a fearless leader and innovator of the advertising industry.

Please join the ARF as we honor Irwin – a person who embodies Erwin Ephron’s forward and visionary thinking and inspires the analytical minds that lead organizations now and into the future.

Erwin Ephron Demystification Award

The 2016 winner exemplifies the following criteria:

  • Challenges conventional thinking
  • Motivates forward conceptualizing
  • Promotes proactive debate and creative ideas
  • Translates ideas into action
  • Instills thoughtful understanding through clear articulation in public speaking and in writing
  • Embraces analytics and/or technology that address the complexities of modern markets
  • Inspires communication that speaks to CEOs and CFOs
  • Encourages collegiality
  • Moves the industry and will leave a legacy

SPONSORED BY:


Erwin Ephron Demystification Award Judging Committee


Artie Bulgrin
SVP, Global Research & Analytics,
ESPN

Colleen Fahey Rush
CRO,
Viacom Media Networks

Steve Fajen
President,
Steve Fajen Consulting

Gayle Fuguitt
CEO & President,
The ARF

Bill Harvey
Co-Founder & Strategic Advisor,
TRA

Tony Jarvis
Proprieter & Research Architect,
Olympic Media Consultancy

Scott McDonald
President,
Nomos Research

Gale Metzger

Mary Ann Packo
CEO,
Millward Brown

Gabe Samuels
Independent Media, Market Research and Advertising Professional,
MediaPost

Nick Schiavone
President & Managing Member,
Nicholas P. Shiavone, LLC

Radha Subramanyam
EVP, Sales & Marketing Research,
iHeartMedia

John Swallen
CRO,
Kantar Media North America

Leslie Wood
CRO,
Nielsen Catalina