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Who’s Speaking

Gain exclusive access to industry-winning case studies and original research.
Unlock new insights to develop and measure great creative.
Take home the most up-to-date tools to boost your advertising effectiveness.

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What to Expect

Trusted, unbiased research

Actionable insights

Courageous leaders

45 sessions | 5 tracks

Unique community

How Advertising Works Phase 2

Why Attend?

• First hand access to curated and original research from The ARF
• Actionable takeaways vs. muddled conclusions
• Provocative insights vs. bullet points and slides
• Business benefits vs. pure theory
• Network with industry leaders throughout the two day conference

Here’s a Snapshot of our Past Attendees

Our conference attracts a unique community of professionals across the whole advertising ecosystem:
advertisersad agenciesad-techmediaresearch

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