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CPG Opportunities in Unexpected Markets

A current McKinsey Insights and Publications article discusses the expected growth in the global CPG sector, which is expected to nearly double in size from $8 trillion in 2014 to $14 trillion by 2025.  Some surprising opportunities were revealed by McKinsey’s Cityscope Navigator tool, which analyzed the markets of more than 2,600 of the world’s largest cities.

 

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