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David Ogilvy Masters of Insight
Finalists

Congratulations to the 2017 ARF David Ogilvy Award Finalists! Join us in celebrating them at the award ceremony on Monday, March 20 at the New York Hilton.

Buy your tickets here!

Finalists are listed in alphabetical order by category, then brand name.


Big Data


Cambridge Analytica

“Make America Number One”


Humana

“Start with Healthy”


Nexplanon®

“ARMOR up”


Cross-Platform


Johnsonville Sausage

“Welcome to Johnsonville, Wisconsin”


Kellogg’s Special K

“#OwnIt”


Myrbetriq – Consumer

“Taking Back Control”


Impact on the World


Ad Council

“Type 2 Diabetes Prevention”


Cigna

“TV Doctors of America”


Ontario Women’s Directorate

“#ItsNeverOkay”


Mobile


Advil

“Distant Memory”


Turkcell

“Healthmetre”


New Audiences


Coors Light

“Climb On”


Galderma – Benzac

“Cool Kids for Benzac”


Walmart

“Walmart 2015 Hispanic ‘Wonder Every Day’”


Reinventing Traditional Media


Advil

“Distant Memory”


Garnet Hill

“Beautiful, Naturally Mobile Studio”


TD Bank Group

“Official Partner of Big Dreams”


Social Media


Herbalife Nutrition

“Revitalizing Online Sales Through Optimized Lead Generation”


Humana

“Start with Healthy”


Nike

“Take on TJ”


Transformation


Raising the Roof

“Coming Soon”


Quidel

“Captain Quidel vs. Influenza”


Turkcell

“Healthmetre”